The show, “Deal With It!” was greenlit by TBS in early January, and will air in late 2013.

Early last year, Mike Harney of Alternative Plan, Inc. (an L.A. production company working for Mandel’s Alevy Productions) needed a fast turnaround on motion graphics for the show’s sizzle reel, which was being edited in Los Angeles.

The video lacked a show logo and had 20 temporary titles that needed to be replaced with something more polished. A few possible looks for the graphics were put together at Promo Sapien and uploaded for Mandel & Co. to review. After the principals chose their favorite, Promo Sapien spent the next few days assembling the graphics and uploading all 20 titles to Alternative Plan’s FTP server for the final edit in L.A. The new graphics matched the show’s attitude and were well-received by all.

Harney couldn’t have been more pleased with the result. “This project illustrates why Promo Sapien is so exceptional and more creative than anyone I meet.”

Watch the Deal With It! Sizzle Reel.

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Pierce Pacific is an industry-leading designer and manufacturer of heavy equipment for scrap & bulk material handling, demolition, forestry, and specialty excavation.

Their newest product for the logging industry, the Pierce GP, is a patent-pending, game-changing tool that will revolutionize the way timber is handled and processed. Meticulously engineered and tested for years, its first introduction to dealers and logging companies was of utmost importance to Pierce.

Cohen Design & Marketing orchestrated all marketing for the GP prior to Pierce’s “GP Roadshow” product introduction tour, and used Promo Sapien to write & produce a GP video for the tour and Pierce’s website.

The comprehensive 10-minute video tour of the GP received rave reviews from Pierce’s Sales Manager Greg Hildebrandt.

“Better than I imagined. Pierce Products have never been represented better. Thank you for all your hard work on a significant project with a tight deadline.”

The GP itself is an engineering marvel. Check out the video, and even if you’re in no way affiliated with forestry, you’ll want one for yourself.

Check out the Pierce GP Roadshow Video.

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When one of Washington State’s largest auto dealership groups wanted its new TV campaign to emphasize the company’s heritage and reputation for customer-friendly sales & service, they turned to Promo Sapien for creative guidance.

Titus-Will has a long history in Washington, having been in business since 1938. The family-owned dealership group devotes itself to providing a superior customer experience, and it’s a mission they don’t take lightly.

In their newest TV ad campaign, viewers are introduced to Titus-Will’s two new “spokesbrothers” Trevor and Court Will. Having not been on TV before, and wanting to avoid the typical, stiff car dealer spokesman ads that dominate their industry, Trevor and Court sought an approach that could get their message out and still be entertaining.

Promo Sapien created the first of their newest TV spots, focusing on the brothers’ “maturity and spirit of cooperation” in their new spokesmen roles. In one hectic, full day of shooting, both brothers performed parts of the ad in front of a green screen, and exteriors were shot at two Titus-Will stores.

The green screen shooting allowed Promo Sapien to gather as much footage as possible in a one-day shoot, and give producer/editor Dave Prunty maximum control when creating the spot’s central frenetic sequence. Slightly more time was spent combining the various elements in post production, but weighed against the cost of a second day of shooting, the choice was easy.

The end result was a clever, original spot that has generated overwhelmingly positive buzz, thousands of YouTube views, and has the Will brothers and Promo Sapien already planning the sequel.

Check out Titus-Will Hyundai’s new TV spot, “Spokesbrothers.”

Watch the sequel, “Spokesbrothers, Pt. 2″

Behind the Scenes:

Since 2007, Promo Sapien has had the privilege of writing and producing a variety of video projects for the nation’s leading naturopathic research and education institution, including its current TV ad campaign.

In late March, Promo Sapien flew to San Diego to shoot footage of the new Bastyr University campus and begin preparations for producing a series of web videos to be used for student recruitment via Bastyr’s website, and its Facebook and Twitter pages.

“Working with Promo Sapien is by far the best business relationship I have,” said Bastyr’s Directory of University Events and Relations, Julie Herbison. “They help take our basic concepts and take them to the next level of creativity and innovation.”

It’s an exciting if somewhat hectic time for Bastyr, and Promo Sapien is pleased to work with an organization that has a true passion for its mission to lead innovation in natural health education.

See the first Bastyr California campus video.

Learn more about Bastyr University here.

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